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[ 03 ]

Steelcase

Client

Synergo Consulting

Type of Client

Ergonomics Consultant

Year

2024

Objective

Create a set of giveaway cards for Steelcase's marketing and sales team, showcasing various aspects of ergonomics, including do's and don'ts, and highlighting key takeaway messages. The cards must align with Steelcase's brand guidelines, ensuring a creative and professional presentation.

Approach

The idea was to design a set of A5 handy cards for easy accessibility. Each card featured a different color combination from the brand manual, combining shapes, images, colors, and linear elements to establish a cohesive design. Varied layouts were used for all cards, maintaining a strong grid for consistency.

MH01 Design worked under Synergo Consulting (Steelcase is a client of Synergo Consulting) as their design consultant, providing comprehensive design services.